Critical Thinking Some countries have been critical of the export of American culture via movies, television, music,
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Critical Thinking Some countries have been critical of the export of American culture via movies, television, music, and many American consumer goods by U.S.
businesses. What about American culture might be objectionable? Can you think of some products that U.S. marketers export that can be objectionable to some foreign markets? What is the solution to the problem?
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Related Book For
Marketing Real People Real Choices
ISBN: 183983
11th Global Edition
Authors: Michael Solomon ,Greg Marshall ,Elnora Stuart
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