Critical Thinking Some countries have been critical of the export of American culture via movies, television, music,

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Critical Thinking Some countries have been critical of the export of American culture via movies, television, music, and many American consumer goods by U.S.

businesses. What about American culture might be objectionable? Can you think of some products that U.S. marketers export that can be objectionable to some foreign markets? What is the solution to the problem?

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Marketing Real People Real Choices

ISBN: 183983

11th Global Edition

Authors: Michael Solomon ,Greg Marshall ,Elnora Stuart

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