Ethics Crowdsourcing has a lot of upsidesfor the company initiating the crowdsourcing. The company gets to generate

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Ethics Crowdsourcing has a lot of upsides—for the company initiating the crowdsourcing. The company gets to generate buzz among its fans as well as generate new product ideas and inventive advertising campaigns for little to no investment. Is there an upside to crowdsourcing for the customer, or are companies exploiting their users?

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