Ethics Not-for-profit and for-profit organizations have a lot of overlapping variables. For example, their marketing activities are very much alike. Marketing efforts by not-for-profit can be deceiving, tricking consumers to make donations. The company might be spending a disproportionate amount of the donated money on continuing their marketing efforts and not on aiding the actual cause. What do you think about this? Do you think not-for-profit organizations should practice marketing in the same way as normal companies?

Why or why not?