Why is sustainability such an important piece of a companys overall marketing strategy? What are some ways

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Why is sustainability such an important piece of a company’s overall marketing strategy? What are some ways that companies can incorporate sustainability into each of the Four Ps of marketing?

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Marketing Real People Real Choices

ISBN: 183983

11th Global Edition

Authors: Michael Solomon ,Greg Marshall ,Elnora Stuart

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Question Posted: Jul 02, 2024 09:09 AM

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Why is sustainability such an important piece of a companys overall marketing strategy? What are some ways

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Marketing Real People Real Choices

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