Describe the findings of the two major research projects on the strategic use of questions in selling.

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Selling Today Partnering to Create Value

ISBN: 978-0134477404

14th edition

Authors: Gerald L. Manning, Michael Ahearne, Barry L. Reece

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Question Posted: Dec 15, 2018 06:51 AM

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Describe the findings of the two major research projects on the strategic use of questions in selling.

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First according to research conducted during the strategic selling era on more than 35000 s...View the full answer

Selling Today Partnering to Create Value

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