Successful consultative salespeople focus a great deal of attention on needs awareness, which is the first step

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Successful consultative salespeople focus a great deal of attention on needs awareness, which is the first step on the buying process model. What is the role of salespeople at this stage of the process?

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Selling Today Partnering To Create Value

ISBN: 9781292458632

15th Global Edition

Authors: Gerald Manning, Michael Ahearne

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