What is a balance sheet close, and what type of prospect might it appeal to?

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Selling Today Partnering To Create Value

ISBN: 9781292458632

15th Global Edition

Authors: Gerald Manning, Michael Ahearne

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Question Posted: Mar 09, 2024 12:00 PM

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What is a balance sheet close, and what type of prospect might it appeal to?

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A balance sheet close is a sales technique where a salesperson emphasizes the financial benefits or cost savings that their product or service can pro...View the full answer

Selling Today Partnering To Create Value

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