1. How would you describe the leadership skills of Andrew Mason? How would you rate his leadership...

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1. How would you describe the leadership skills of Andrew Mason? How would you rate his leadership style? In what ways does he fit the profile of the typical business founder? In what ways is he different?

2. Assess the organizational culture at Groupon. What are its strengths and its weaknesses? What changes would you make to the culture to improve the performance of the company?

3. Do you think that it was because of Mason that Groupon was unable to transition smoothly through its growth and development stages, or can you identify other possible causes?

4. What kind of leader do you think would be best suited to run Groupon? Create a profile of its ideal leader. Then create a profile of the ideal leader of a technology start-up, and compare the two. What would you recommend as a plan for developing leaders of start-ups into leaders who are well equipped to manage large but still-entrepreneurial firms?

5. In your opinion, what are some of the other problems at Groupon?

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Small Business Management Launching And Growing Entrepreneurial Ventures

ISBN: 9780357718803

20th Edition

Authors: Justin G. Longenecker, J. William Petty, Leslie E. Palich, Frank Hoy

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