Andrea designed a new household cleaning product that can be used on any surface, is environmentally friendly,

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Andrea designed a new household cleaning product that can be used on any surface, is environmentally friendly, and performs better than other current products. As the company grew, she added employees to produce the cleaner. Recently, a grocery store chain asked to sell the cleaner in a regional area. Should Andrea continue as the CEO? At what level is the company in its development? What factors should Andrea consider as the company continues to grow?

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Small Business Management Launching And Growing Entrepreneurial Ventures

ISBN: 9780357718803

20th Edition

Authors: Justin G. Longenecker, J. William Petty, Leslie E. Palich, Frank Hoy

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