Interview a small business owner regarding his or her pricing strategy. Try to ascertain whether the strategy

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Interview a small business owner regarding his or her pricing strategy. Try to ascertain whether the strategy being used refl ects the total fi xed and variable costs of the business. Prepare a report on your fi ndings. LO.1

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Small Business Management Launching And Growing Entrepreneurial Ventures

ISBN: 9780324569728

14th Edition

Authors: Justin G. Longenecker, Carlos W. Moore, J. William Petty, Leslie E. Palich

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