The mens final of the U.S. Open Tennis Championship is always scheduled for a Sunday. However, the

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The men’s final of the U.S. Open Tennis Championship is always scheduled for a Sunday. However, the final was postponed because of weather in 2008, 2009, and 2010. This has had an impact on the price of ad slots and therefore on the broadcast license fees. Explain why.

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Sports Economics

ISBN: 9780521876612

1st Edition

Authors: Roger D. Blair

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