2. Pick one of the sports at your college. Describe an experiential marketing program that could be...
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2. Pick one of the sports at your college. Describe an experiential marketing program that could be used by the sport. Before you decide on the experiential marketing program, which of the objectives listed in Figure 8.3 will it fulfill?
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Related Book For
Sports Marketing
ISBN: 978-1032112787
3rd Edition
Authors: Michael J Fetchko ,Donald P Roy ,Vassilis Dalakas
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