4. Have you ever wanted to see a particular kind of cereal or snack food on the...
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4. Have you ever wanted to see a particular kind of cereal or snack food on the shelf? Think of product varietals (like grapefruit-flavored toothpaste or peanut butter-covered popcorn) that you have never seen on the shelf but would be interested in trying if someone would make it.
Write a letter or send an e-mail to an appropriate company, suggesting that it add your concept to its current product line.
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Related Book For
Marketing
ISBN: 9781305631823
10th Edition
Authors: Harles W.(Charles W. Lamb) Lamb, Joseph F. Hair, Carl McDaniel
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