4. Review Figure 12.14. Would you propose any changes in the Jumbo Shrimps group ticket sales program?

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4. Review Figure 12.14. Would you propose any changes in the Jumbo Shrimp’s group ticket sales program? If yes, what changes would you propose and why? If no, why would you leave the group sales program as is?

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Sports Marketing

ISBN: 978-1032112787

3rd Edition

Authors: Michael J Fetchko ,Donald P Roy ,Vassilis Dalakas

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