Evaluate the components, relationships, and differences between destination marketing, destination image, and destination brand.
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Evaluate the components, relationships, and differences between destination marketing, destination image, and destination brand.
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Related Book For
Advanced Theory And Practice In Sport Marketing
ISBN: 9781032137537
4th Edition
Authors: Eric C. Schwarz, Kyle J. Brannigan, Kevin P. Cattani, Jason D. Hunter
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