Nielsen tracks the amount of time that people spend consuming media content across different platforms (digital, audio,
Question:
Nielsen tracks the amount of time that people spend consuming media content across different platforms (digital, audio, television) in the United States. Nielsen has found that traditional television viewing habits vary based on the age of the consumer as an increasing number of people consume media through streaming devices (Nielsen website). The following data represent the weekly traditional TV viewing hours in 2016 for a sample of 14 people aged 18–34 and 12 people aged 35–49
Viewers aged 18–34: 24.2, 21.0, 17.8, 19.6, 23.4, 19.1, 14.6, 27.1, 19.2, 18.3, 22.9, 23.4, 17.3, 20.5
Viewers aged 35–49: 24.9, 34.9, 35.8, 31.9, 35.4, 29.9, 30.9, 36.7, 36.2, 33.8, 29.5, 30.8
a. Compute the mean and median weekly hours of traditional TV viewed by those aged 18–34.
b. Compute the mean and median weekly hours of traditional TV viewed by those aged 35–49.
c. Compare the mean and median viewing hours for each age group. Which group watches more traditional TV per week?
Step by Step Answer:
Statistics For Business & Economics
ISBN: 9781337901062
14th Edition
Authors: David R. Anderson, Dennis J. Sweeney, Thomas A. Williams, Jeffrey D. Camm, James J. Cochran