=+lender would like to determine which advertisement format is most successful in attracting customers to call for

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=+lender would like to determine which advertisement format is most successful in attracting customers to call for more information. Describe an experiment that would provide the information needed to make this determination.

Be sure to consider extraneous factors, such as the day of

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Statistics The Exploration And Analysis Of Data

ISBN: 9781111804138

6th Edition

Authors: John M Scheb, Jay Devore, Roxy Peck

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