Which external changes in the marketing environment influence management decisions for automotive brands over time?

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Strategic Brand Management Building Measuring And Managing Brand Equity

ISBN: 103111

5th Global Edition

Authors: Kevin Keller , Tony Aperia , Mats Georgson

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Question Posted: Jul 11, 2024 02:00 AM

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Which external changes in the marketing environment influence management decisions for automotive brands over time?

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Strategic Brand Management Building Measuring And Managing Brand Equity

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