4 One of the major constraints on global involvement by an enterprise is home country bias.

i Consider the different aspects of such a constraint.

In turn, consider what the constraints are on different kinds of international transactions which involve entering an international environment:

exporting; foreign investment, either portfolio or direct; and working abroad.

ii How is it possible to counter each of these different elements and break down home country bias?

iii One way of counteracting home country bias is to establish strategic alliances at the global level.

Consider how such alliances might be constructed in order to deal with the constraints.