How will you build and sustain competitive advantage? Which of the basic strategic and competitive approaches

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How will you build and sustain competitive advantage?

• Which of the basic strategic and competitive approaches discussed in this chapter do you think makes the most sense to pursue?

• What kind of competitive advantage over rivals will you try to achieve?

• How do you envision that your strategy might evolve as you react to the competitive moves of rival firms?

• Does your strategy have the ability to pass the three tests of a winning strategy?

Explain.

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Strategic Management And Business Policy

ISBN: 9780201773231

6th Edition

Authors: Thomas L. Wheelen, J. David Hunger

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