Some researchers have argued that alliances can be used to help firms evaluate the economic potential of entering into a new industry or market Why couldnt such a firm simply hire some smart managers...

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Some researchers have argued that alliances can be used to help firms evaluate the economic potential of entering into a new industry or market Why couldnt such a firm simply hire some smart managers, consultants, and industry experts to evaluate the economic potential of entering into a new indust...

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Some researchers have argued that alliances can be used to help firms evaluate the economic potential of

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Strategic Management And Competitive Advantage