Consider the automobile industry. Identify competitors to Ford SUVs and organize them in terms of their intensity
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Consider the automobile industry. Identify competitors to Ford SUVs and organize them in terms of their intensity of competition. Also organize them into strategic groups. What are the key success factors for the strategic groups? Do you think that will change in the next five years?
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The Ford Company faces stiff competition in the SUV market The intensity of the competition depends on several factors like market share branding tech...View the full answer
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Related Book For 
Strategic Market Management
ISBN: 9781119441434
11th Edition
Authors: David A. Aaker, Christine Moorman
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