11.9 Visit https://www.extremecouponing.co.uk/ and browse a deal you would consider purchasing. After identifying the deal, conduct an...

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11.9 Visit https://www.extremecouponing.co.uk/ and browse a deal you would consider purchasing. After identifying the deal, conduct an online price comparison at various retailers to determine the range of prices you would typically pay for the product. Present your conclusions.

(AACSB: Communication; Use of IT; Reflective thinking)

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Strategic Marketing Management

ISBN: 9781936572199

8th European Edition

Authors: Alexander Chernev, Philip Kotler

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