15.10 Mobile advertising is one of the fastest-growing sectors of digital advertising, but how is mobile advertising

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15.10 Mobile advertising is one of the fastest-growing sectors of digital advertising, but how is mobile advertising effectiveness measured? Research this issue and create a report of your findings. (AACSB: Communication;

Reflective thinking)

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Strategic Marketing Management

ISBN: 9781936572199

8th European Edition

Authors: Alexander Chernev, Philip Kotler

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Question Posted: Oct 15, 2024 05:00 AM

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15.10 Mobile advertising is one of the fastest-growing sectors of digital advertising, but how is mobile advertising

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Strategic Marketing Management

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