16.12 Read Stapless code of ethics at www.staples.com/ sbd/cre/marketing/staples_soul/documents/ staples-code-of-ethics_english.pdf. Is the situation outlined above consistent with...
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16.12 Read Staples’s code of ethics at www.staples.com/
sbd/cre/marketing/staples_soul/documents/
staples-code-of-ethics_english.pdf. Is the situation outlined above consistent with Staples’s ethics policies? Is
‘walking the customer’ a violation of the ethics code?
Provide specific examples.
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Related Book For
Strategic Marketing Management
ISBN: 9781936572199
8th European Edition
Authors: Alexander Chernev, Philip Kotler
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