16.13 Refer to Appendix2 to answer this question. Determine the number of salespeople Wheels needs if it
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16.13 Refer to Appendix2 to answer this question. Determine the number of salespeople Wheels needs if it has 1,000 bicycle shop accounts that need to be called on four times per year. Each sales call lasts approximately 2.5hours, and each sales rep has approximately 1,250hours per year to devote to customers. (AACSB:
Communication; Analytical reasoning)
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Strategic Marketing Management
ISBN: 9781936572199
8th European Edition
Authors: Alexander Chernev, Philip Kotler
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