16.9 Research other types of apps that rely on smartphone cameras to redeem a sales promotion offer.
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16.9 Research other types of apps that rely on smartphone cameras to redeem a sales promotion offer. Explain how they work and how they are similar to and different from SnipSnap.
(AACSB: Communication; Use of IT; Reflective thinking)
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Related Book For
Strategic Marketing Management
ISBN: 9781936572199
8th European Edition
Authors: Alexander Chernev, Philip Kotler
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