20.8 In a small group, discuss each of the morally difficult situations in marketing presented in Table20.1.

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20.8 In a small group, discuss each of the morally difficult situations in marketing presented in Table20.1. Which ethics philosophy is guiding your decision in each situation?

(AACSB: Communication; Ethical reasoning)

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Strategic Marketing Management

ISBN: 9781936572199

8th European Edition

Authors: Alexander Chernev, Philip Kotler

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Question Posted: Oct 15, 2024 05:01 AM

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20.8 In a small group, discuss each of the morally difficult situations in marketing presented in Table20.1.

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Strategic Marketing Management

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