LO 2-5 Explain the basic tools and techniques of marketing strategy: segmentation, strategic direction, and the marketing

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LO 2-5 Explain the basic tools and techniques of marketing strategy:

segmentation, strategic direction, and the marketing mix.

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Marketing Because Everyone Is A Marketer

ISBN: 978-1260575934

3rd Edition

Authors: Shane Hunt ,John Mello ,George Deitz

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Question Posted: Oct 24, 2024 05:00 AM

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LO 2-5 Explain the basic tools and techniques of marketing strategy: segmentation, strategic direction, and the marketing mix.
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LO 2-5 Explain the basic tools and techniques of marketing strategy: segmentation, strategic direction, and the marketing

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Marketing Because Everyone Is A Marketer

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