8.10 What are the bases for tradeoffs between conflicting wants and needs of different customers with respect
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8.10 What are the bases for tradeoffs between conflicting wants and needs of different customers with respect to the same product? How important is it to emphasize service quality when a new and unique service is launched?
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Service Systems Management And Engineering Creating Strategic Differentiation And Operational Excellence
ISBN: 9780470423325
1st Edition
Authors: Ching M. Chang
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