9-7. Creating a competitive advantage over rivals is advantageous, but its only a matter of time before
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9-7. Creating a competitive advantage over rivals is advantageous, but it’s only a matter of time before they catch up, or changes in the industry nullifies the advantage. How does an organization sustain its competitive advantage?
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Related Book For
Management
ISBN: 9781292215839
14th Edition, Global Edition
Authors: Robbins, Stephen P, Coulter, Mary K(Contributor)
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