1. Identify a nontraditional business event, such as forecasting demand for t-shirts following the Super Bowl, or...

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1. Identify a nontraditional business event, such as forecasting demand for t-shirts following the Super Bowl, or the amount of relief aid needed following an earthquake. What do you think would be the best way to forecast such an event—qualitative or quantitative—and why? What are the implications of forecast error on supply chain management?

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