The owner of the Chocolate Outlet Store wants to forecast chocolate demand. Demand for the preceding four

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The owner of the Chocolate Outlet Store wants to forecast chocolate demand.

Demand for the preceding four years is shown in the following table:

YEAR DEMAND (POUNDS)

1 68,800 2 71,000 3 75,500 4 71,200 Forecast demand for Year 5 using the following approaches: (1) a three-year moving average; (2) a three-year weighted moving average using .40 for Year 4, .20 for Year 3 and .40 for Year 2; (3) exponential smoothing with α = .30, and assuming the forecast for Period 1 = 68,000.

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Principles Of Supply Chain Management A Balanced Approach

ISBN: 9780538475464

3rd Edition

Authors: Joel D. Wisner, Keah-Choon Tan, G. Keong Leong

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