Macro Data Corporation's three divisions had the following operating data during 2000:

Required: 1. Compute the contribution margin for each division.
2. Compute the segment margin for each division.
3. Compute the ROI for each division.
4. Which division had the highest operating performance ratio?
5. Interpretive Question: Which division had the best performance in 2000? Why?

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Revenue Variable costs Fixed costs. Total assets. Fax Machine Calculator Computer $100,000 $150,000 $200,000 50,000 90,000 135,000 45,000 56,000 53,000 50,000 38.000 120.000