U.S. and European bricks-and-mortar retailing is increasingly becoming dominated by hypermarts, enormous stores that sell groceries, household
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U.S. and European bricks-and-mortar retailing is increasingly becoming dominated by “hypermarts,” enormous stores that sell groceries, household goods, hardware, and other products under one roof. What are the possible economies of scale that might be enjoyed by hypermarts? What are the potential diseconomies of scale?
How can hypermarts fend off competition from Web-based retailing?
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Related Book For
Economics Of Strategy
ISBN: 9781119378761
7th Edition
Authors: David Besanko, David Dranove, Mark Shanley, Scott Schaefer
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