If you are speaking to an apathetic audience or one that is not even aware that a

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• If you are speaking to an apathetic audience or one that is not even aware that a problem exists, emphasize the problem portion of your problem–solution speech.

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Communication Principles For A Lifetime

ISBN: 9780133753820

6th Edition

Authors: Steven A. Beebe, Susan J. Beebe, Diana K. Ivy

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