If your audience is unreceptive to your ideas, you might organize your speech by refutation and address

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• If your audience is unreceptive to your ideas, you might organize your speech by refutation and address their objections directly.

Principle Five:

Appropriately adapt messages to others.

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Communication Principles For A Lifetime

ISBN: 9780133753820

6th Edition

Authors: Steven A. Beebe, Susan J. Beebe, Diana K. Ivy

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