There are many ways of surveying campus communities, ranging from pencil-and-paper survey forms to Internet-based surveys. List
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There are many ways of surveying campus communities, ranging from “pencil-and-paper” survey forms to Internet-based surveys. List as many possible survey methods as you can think of. Many are outlined in this chapter, and under the discussion of sampling frames in Chapter 8. Which method or combination of methods would you recommend for running the survey you designed in Exercise 1 above? For your recommended method(s), identify the campus groups that are most and least likely to respond to your survey, based
(a) on its delivery method and
(b) on its content.
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Related Book For
Introducing Communication Research Paths Of Inquiry
ISBN: 9781483379418
3rd Edition
Authors: Donald Treadwell
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