2. Corporate responsibility (CR) or corporate social responsibility (CSR) are extraordinarily important for the Otto Group. Define

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2. Corporate responsibility (CR) or corporate social responsibility (CSR) are extraordinarily important for the Otto Group. Define the concept of CSR. What arguments in favour to CSR seem most important? Name the driving forces which make CSR more relevant today.

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Strategic Retail Management Text And International Cases

ISBN: 9783658101824

3rd Edition

Authors: Joachim Zentes Dirk Morschett Hanna Schramm-Klein

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