2. How is BlendTecs video campaign any different from a television advertising campaign? What are the advantages
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2. How is BlendTec’s video campaign any different from a television advertising campaign? What are the advantages for the company and the consumer?
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Related Book For
Information Technology For Management Advancing Sustainable Profitable Business Growth
ISBN: 9781118357040
9th Edition
Authors: Efraim Turban Linda Volonino Gregory R. Wood
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