Unfair treatment of advertisers: Manipulating advertisers quality scores to inflate ad prices and placing restrictions on its

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Unfair treatment of advertisers: Manipulating advertisers’ quality scores to inflate ad prices and placing restrictions on its “must buy” ad platform that inhibit customers from using competing platforms; and

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Information Technology For Management Advancing Sustainable Profitable Business Growth

ISBN: 9781118357040

9th Edition

Authors: Efraim Turban Linda Volonino Gregory R. Wood

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Question Posted: Nov 14, 2024 05:00 AM

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Unfair treatment of advertisers: Manipulating advertisers quality scores to inflate ad prices and placing restrictions on its must buy ad platform that inhibit customers from using competing...
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Unfair treatment of advertisers: Manipulating advertisers quality scores to inflate ad prices and placing restrictions on its

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Information Technology For Management Advancing Sustainable Profitable Business Growth

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