Using the Internet, conduct a secondary data collection to investigate recent aging trends in the United States.
Question:
•What data did you discover?
•What trend(s) can be inferred from this?
•What other sources of this type of data exist?
•How has the study of consumer behavior changed over the years?
•What could a marketing specialist do with this information?
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Related Book For
Consumer Behavior
ISBN: 9780538745406
1st Edition
Authors: Frank Kardes, Maria Cronley, Thomas Cline
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