Suppose that you are a manufacturers agent for three lines of complementary womens apparel. Discuss what types

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Suppose that you are a manufacturer’s agent for three lines of complementary women’s apparel. Discuss what types of marketing mix decisions you will be making.

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Principles of Marketing

ISBN: 978-0136079415

13th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Nov 12, 2012 07:40 AM

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Suppose that you are a manufacturers agent for three lines of complementary womens apparel. Discuss what types

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The manufacturers agent in the fashion industry is usually hired by smaller clothi...View the full answer

Principles of Marketing

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