Technological changes, though continual, do not occur evenly or predictably over time. Discuss the implications of this

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Technological changes, though continual, do not occur evenly or predictably over time. Discuss the implications of this statement for channel management strategy.

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Marketing Channels

ISBN: 978-0324316988

8th edition

Authors: Rosenbloom

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Question Posted: Jul 14, 2015 02:01 AM

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Technological changes, though continual, do not occur evenly or predictably over time. Discuss the implications of this

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Some technological changes may be slow and evolutionary whi...View the full answer

Marketing Channels

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