Business Communication Process And Product(4th Edition)
Authors:
Mary Ellen Guffey
In Stock: 1 Left
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Solution Manual Includes
Price:
$9.99
Book details
ISBN: 0324114524, 9780324114522
Book publisher: South-Western College Pub
Book Price $0 : Mary Ellen Guffey's 'Business Communication Process and Product' (4th Edition) is an essential guide for mastering effective business communication skills. This comprehensive text delves into key themes such as the importance of clarity in conveying business messages and the role of digital communication in the modern corporate landscape. Guffey expertly navigates through the complex dynamics of crafting professional documents and presentations, emphasizing the need for meticulous planning and editing. The book is structured into well-defined sections, each with a detailed table of content that outlines the progressive stages of learning, from understanding basic communication models to implementing advanced business writing strategies. The solution manual accompanying this textbook provides precious insights and detailed explanations to enhance students' understanding, while the answer key offers quick checks to ensure mastery of subjects covered. Furthermore, the book's practical examples demonstrate effective communication strategies in real-world scenarios, making it a crucial resource for any aspiring business professional. Adjacent to instructive content, Guffey emphasizes active learning through problem-solving exercises, case studies, and interactive assignments. Readers and educators alike appreciate the structured approach that the book offers, underscored by its strong reception in academic circles. This edition maintains its relevance by integrating current trends and technologies in business communication, ensuring that learners are equipped with the skills needed to thrive in today's fast-paced environments. This volume, combined with a cheap workbook, forms an excellent resource for mastering difficult concepts.
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