Principles of Marketing(12th edition)
Authors:
Philip Kotler, Gary Armstrong
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Book details
ISBN: 132390027, 978-0132390026
Book publisher: Prentice Hall
See the other editions of "Principles of Marketing"
Principles of Marketing - 17th edition
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ISBN: 978-0133850758, 133850757, 133795020, 978-0133795028
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