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Selling And Sales Management(8th Edition)
Authors:
David Jobber, Geoffrey Lancaster
Cover Type:Hardcover
Condition:Used
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Book details
ISBN: 9780273720652
Book publisher: Financial Times Management
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Book Summary: Selling and Sales Management 8/e is essential reading for all marketing and management students and practitioners, in particular those with specific interests in the world of sales. The text is split into five logical parts: Sales Perspective, Sales Technique, Sales Environment, Sales Management and Sales Control.
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