The measure of a competent researcher is the ability to utilize the most sophisticated and adequate techniques

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The measure of a competent researcher is the ability to utilize the most sophisticated and adequate techniques and methods available within the limits of time, cost, and the present state of the art. Comment.

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International marketing

ISBN: 978-0077446956

15th Edition

Authors: Philip R. Cateora, Mary C. Gilly, John L. Graham

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Question Posted: Mar 01, 2012 06:34 AM

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The measure of a competent researcher is the ability to utilize the most sophisticated and adequate techniques

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