What is the relevance of intermediary sites such as Kelkoo (www.kelkoo.com) to the B2C company?

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E Business and E Commerce Management Strategy Implementation and Practice

ISBN: 978-0273719601

4th edition

Authors: Dave Chaffey

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Question Posted: Dec 22, 2015 02:54 AM

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What is the relevance of intermediary sites such as Kelkoo (www.kelkoo.com) to the B2C company?

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Companies must think about whether they are represented on such intermed...View the full answer

E Business and E Commerce Management Strategy Implementation and Practice

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