Why do products enter the decline stage of the product life cycle? Discuss marketers options at this

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Why do products enter the decline stage of the product life cycle? Discuss marketers’ options at this stage.

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Principles of Marketing

ISBN: 978-0132167123

14th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Jan 21, 2012 02:14 AM

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Why do products enter the decline stage of the product life cycle? Discuss marketers options at this

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The sales of most product forms and brands eventually dip x this is the decline stag...View the full answer

Principles of Marketing

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